Hotel Marketing · Tripadvisor Ads
Tripadvisor Ads that bring international guests to your hotel
Travellers from abroad compare hotels on Tripadvisor before they book. We run Tripadvisor Sponsored Placements for your hotel, targeted by the countries your guests come from, and send them to book with you directly.
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Google Partner · Meta Business Partner · Clients in India, UAE, Oman, UK, USA, Canada, Nepal, Sri Lanka and Australia
International guests often compare hotels on Tripadvisor before they book, especially for a first trip to a destination. Tripadvisor Sponsored Placements lift your hotel above competitors in those searches, and you choose who sees them: travellers from particular countries, families, couples or solo travellers, by booking window, check-in day and length of stay.
We pair the ads with a complete listing, quick replies to reviews and direct links to your own website, so the travellers you pay to reach can book with you rather than through an OTA.
What changes when Fielmente handles your Tripadvisor Ads.
Without it
- Your hotel buried below competitors when overseas travellers search your destination
- Tripadvisor clicks sent to an OTA instead of your own website
- A listing with dated photos and reviews left without a reply
With Fielmente
- Sponsored Placements targeted by country, traveller type, trip dates and length of stay
- Direct links to your own website and booking engine where your plan allows
- A listing with fresh photos, offers and a reply to every review
What's included
Tripadvisor Ads for hotels.
What we set up and run for a hotel on Tripadvisor.
Listing and profile
Photos, amenities, room details, offers and contact details brought up to date before any spend.
Country targeting
Campaigns for the countries your guests travel from, timed to their holidays and booking windows.
Traveller targeting
Families, couples or solo travellers, by check-in day, length of stay and how far ahead they book.
Direct booking links
Clicks routed to your own website and booking engine wherever Tripadvisor allows, instead of an OTA.
Reviews and replies
Replies to new reviews, and a plan to ask happy guests for reviews after check-out.
Reporting
Impressions, clicks, click-through rate, average cost per click and spend, joined with the enquiries and bookings that followed.
How it works
How we work.
- 01
Market check
Which countries your guests come from, when they book and how you rank on Tripadvisor today.
- 02
Listing and links
Profile updates, review replies and direct booking links set up first.
- 03
Launch by market
Sponsored Placements for your main source countries, with budgets set per market.
- 04
Review monthly
Cost per click and bookings by market, with budget moved toward the countries that book.
What we measure
Results you can see every month.
You get a monthly report in plain language, focused on direct bookings— what moved, why, and what we'll do next.
- Impressions and clicks by country
- Click-through rate and average cost per click
- Visits to your website from Tripadvisor
- Enquiries and direct bookings from Tripadvisor
- Review count, rating and reply rate
Recent results for hotels
Google Ads Case Study: Hotel Green Castle, Mussoorie
Scaling Google Ads in Mussoorie's crowded hotel market without the cost per enquiry blowing out.
Read More: Google Ads Case Study: Hotel Green Castle, Mussoorie
Google Ads Case Study: EBC Mussoorie
Most of what Google counted as conversions were map taps — visibility, but few direct booking conversations.
Read More: Google Ads Case Study: EBC Mussoorie
Google Ads Case Study: Naturoville Wellness Resort
Naturoville was already spending over ₹2 lakh a month on Google Ads, but each enquiry cost more than ₹1,500 and fewer than 2 in 100 clicks became a conversation.
Read More: Google Ads Case Study: Naturoville Wellness ResortTechnology
Tools that power this service.
Fielmente products on the Eazotel platform, set up and connected by our team.
What are Tripadvisor Sponsored Placements?
Paid placements that lift your hotel in Tripadvisor searches. You set a daily budget and Tripadvisor reports impressions, clicks, click-through rate and average cost per click.
Can we target travellers from specific countries?
Yes. Campaigns can target travellers in chosen countries, as well as traveller type, booking window, check-in days, length of stay and people searching nearby destinations.
Do ads improve our Tripadvisor ranking?
No. Sponsored Placements are labelled and separate from your organic position, which depends mainly on reviews. We work on reviews alongside the ads.
Is Tripadvisor worth it for Indian properties?
For destinations with many international visitors, such as Rajasthan, Goa, Kerala and the Himalayas, often yes. We start with your main source markets and judge the spend on enquiries and bookings.
Go deeper
More on Tripadvisor Ads.
Free growth plan
Get a free Tripadvisor Ads plan for your hotel.
Tell us where you are today. We'll review what you have and send a written plan with priorities and what to measure.
- What's working and what isn't in your Tripadvisor Ads today
- The first three things we'd fix, and why
- No cost and no obligation
Prefer to talk? Call +91 95018 68775 or email sachin@fielmente.com.
Talk to us about Tripadvisor Ads for your hotel
A free consultation with no obligation. We'll review what you have today and show you what to fix first.