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Hotel Marketing · Social Media Management
Hotel social media marketing that fills rooms, not just feeds
Instagram and Facebook run by a team that only works with hotels: a content plan built around your rooms, food and experiences, reels that get saved and shared, and DMs answered fast enough to turn into bookings.
133+ hospitality brands we've worked with
Google Partner · Meta Business Partner · Clients in India, UAE, Oman, UK, USA, Canada, Nepal, Sri Lanka and Australia
Guests now check a hotel's Instagram before they book, often straight after finding it on Google or an OTA.
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A feed that is out of date, or full of stock photos, quietly sends them back to the OTA listing where you pay commission.
We plan a monthly calendar around what makes your property worth the trip: rooms and views, the restaurant, events, local experiences and seasonal offers. We shoot or brief the content, write the captions, run the ads that put it in front of travellers planning a stay, and hand every booking enquiry from DMs and comments to your reservations team the same day.
Reporting covers what matters to a hotel: profile visits, website clicks, enquiries and bookings from social, not just likes.
What changes when Fielmente handles your Social Media Management.
Without it
- Posting whenever someone finds the time
- Beautiful photos, but no reason to book now
- DMs from interested guests answered late, or never
With Fielmente
- A monthly calendar planned around long weekends, wedding season and school holidays
- Reels and posts with a clear next step — enquire, book, visit
- Every DM answered quickly and tracked as a lead
What's included
Social Media Management for hotels.
Built for hotels, run by a team that knows hospitality.
Monthly content calendar
Posts, reels and stories planned around long weekends, wedding season and school holidays, offers and events.
Reels and creatives
Short videos and designs that show off your rooms, views, dining and service.
Captions in your voice
On-brand captions, hashtags and calls to action for every post.
Community and DMs
Comments and messages answered, with enquiries passed to your team.
Boosts for key posts
Small paid boosts behind the posts most likely to drive enquiries.
Monthly reporting
Reach, engagement, profile visits and enquiries — not just likes.
How it works
How we work.
- 01
Audit and strategy
We review your profiles and a few competing hotels, then agree goals and tone.
- 02
Content plan
A monthly calendar for approval, with themes, formats and offers.
- 03
Create and publish
We produce, schedule and post — you approve before anything goes live.
- 04
Engage and improve
We manage comments and DMs and double down on what works.
What we measure
Results you can see every month.
You get a monthly report in plain language, focused on direct bookings— what moved, why, and what we'll do next.
- Reach and engagement per post
- Profile visits and link clicks
- DMs and enquiries from social
- Guests who mention finding you on Instagram
Recent results for hotels
Google Ads Case Study: Hotel Green Castle, Mussoorie
Scaling Google Ads in Mussoorie's crowded hotel market without the cost per enquiry blowing out.
Read More: Google Ads Case Study: Hotel Green Castle, Mussoorie
Google Ads Case Study: EBC Mussoorie
Most of what Google counted as conversions were map taps — visibility, but few direct booking conversations.
Read More: Google Ads Case Study: EBC Mussoorie
Google Ads Case Study: Naturoville Wellness Resort
Naturoville was already spending over ₹2 lakh a month on Google Ads, but each enquiry cost more than ₹1,500 and fewer than 2 in 100 clicks became a conversation.
Read More: Google Ads Case Study: Naturoville Wellness ResortTechnology
Tools that power this service.
Fielmente products on the Eazotel platform, set up and connected by our team.
Questions
Social Media Management FAQs.
Something else on your mind? Call +91 95018 68775 or email us.
Which platforms do you manage for hotels?
Mainly Instagram and Facebook, with YouTube Shorts and LinkedIn where they suit the property, for example business hotels and wedding venues.
Do you shoot photos and reels at our hotel?
Yes. We plan shoots around rooms, food, the property and guest experiences, and can also work from content your team captures on phone using our shot lists.
How many posts and reels do we get each month?
It depends on the plan. Most hotels start with a mix of 12 to 20 posts, reels and stories a month, plus ads to promote the best performers.
Will you reply to DMs and comments?
We monitor and reply to routine questions, and pass booking enquiries to your team straight away, or into the Eazotel WhatsApp and CRM tools if you use them.
How do you show that social media brings bookings?
We track link clicks, enquiries and booking-engine visits from social with UTM links and report them every month alongside reach and engagement.
Free growth plan
Get a free Social Media Management plan for your hotel.
Tell us where you are today. We'll review what you have and send a written plan with priorities and what to measure.
- What's working and what isn't in your social media management today
- The first three things we'd fix, and why
- No cost and no obligation
Prefer to talk? Call +91 95018 68775 or email sachin@fielmente.com.
Talk to us about Social Media Management for your hotel
A free consultation with no obligation. We'll review what you have today and show you what to fix first.